Geolocation Marketing

A trend that I do not see going away anytime soon is the trend of personalization. A good portion of products today offer some degree of personalization. Whether that's the colors available or stickers and decals that they can place onto the product, consumers love customizing their purchases. So why are we still not personalizing our… Continue reading Geolocation Marketing

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Social Media Management & Measurement

Sometimes maneuvering through your social media or its analytics feels like you're trying to use a typewriter to do it. So why do we go through all that trouble just to post a few words here and there and get a few numbers back on the performance of those words? Why Post? Well, let's start with why… Continue reading Social Media Management & Measurement